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We believe the people closest to the problem are closest to the solution.
We build strategies that reflect that truth.
WHO WE ARE
PRC Impact is the public-facing brand of Pathway Research and Consulting. We are a Black woman-founded and led firm that helps mission-driven organizations turn insight into strategy and strategy into measurable results.
We translate data and lived experience into action that meets people where they are and moves them toward change. From messaging to project delivery, we help teams move work forward with focus and purpose.
Clients trust us to design inclusive processes and deliver practical solutions rooted in equity, clarity, and accountability. We solve complex problems with intention, not guesswork.
WHAT WE DO BEST
We partner with organizations, agencies, and changemakers to make informed decisions and drive measurable results. Each service moves from insight to impact, helping you listen, plan, and act with clarity.
Research & Engagement
We help you ask the right questions, listen deeply, and uncover what your audiences value most.
Strategic Communications
We shape clear, consistent messaging that builds trust and connects with the right people.
Government Relations
We help agencies and organizations build strong relationships and move ideas into action.
AI & Innovation Strategy
We design AI tools that make engagement and communication smarter, faster, and more accessible.
Project Management
We coordinate complex projects from strategy to delivery — ensuring your goals stay on track.
Civic & Community Branding
We design strategic branding that gives public initiatives a clear identity and strengthens how communities recognize and engage with them.
OUR IMPACT IN ACTION
From local initiatives to national strategy, our work turns research into measurable progress for clients across sectors.
Government
Montgomery Office of Violence Prevention
Used data and benchmarking to guide the city's first violence-prevention department and shape long-term policy.
Education
Montgomery School-Funding Campaign
Led strategy, messaging, and field operations to help secure $500M in new funding for public schools.
Corporate
Amazon + Ring Safety Initiative
Advised on tech strategy and messaging to support domestic violence survivors with clearer access and stronger protections.
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WHAT GUIDES US
We’re here to move it forward.
We start with people. We ask thoughtful questions, listen closely, and stay connected to the work. We build strategy that is clear, collaborative, and built to support progress. We believe in honest conversations, shared decision-making, and work that respects the people it’s made for.